Cross-cultural communication is the way of communication between the representatives of different cultures. The communication can have the form of the direct verbal communication (language, speech, writing, online communication) and the informal communication between a few people belonging to the different groups. Cross-cultural communication is a discipline which is closely connected with linguistics, psychology, political sciences, ethics, ethnology, sociology and anthropology. The scholars from these different fields cooperate in order to define the peculiarities of the cross-cultural communication and its weak sides. The experts most often dwell on the problems and obstacles which can be met on the way of communication between the representatives of different cultures. Evidently, there are many codes which exist in every culture which reflect their behaviour and reaction in different situations. What is more important – the differences between two cultures can be so solid, that they can not understand one another.
The subject of cross-cultural communication appeared in the middle of the 20th century in the USA when the world was just entering the new era of globalization process. The countries of the world can not exist separately and require close political and economic relations with other countries, so it has become of vital importance to train businessmen communicate with the businessmen of other cultures in order to build new economic connections. Continue reading “Cross-Cultural Communication Research Proposal”